Sonoma Raceway offers a wide range of advertising opportunities, including the Fan Zone, prominent brand exposure on the Scoring Pylon and many additional options!
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Fan Zone
Sonoma Raceway Fan Zone offers and exceptional opportunity for brand visibility and engagement. With over 1 million potential customers visiting this area each year, your brand can effectively showcase its products and services to a large and attentive audience. By utilizing interactive displays, demonstrations, lead generation and giveaways, your mobile marketing set up will significantly boost your brand's exposure.
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Signage
Signage at Sonoma Raceway allows you to prominently display your brand to thousands of event attendees and millions more through television coverage. With options including trackside billboards, grandstand signage, ballfield logos, and more, you can customize your advertising strategy for optimal impact.
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Scoring Pylon
Front and center of the racetrack and tall enough to be seen from the nearby Highway, Sonoma Raceway's iconic Scoring Pylon has the ability to run timing/scoring for a racing event or rotate brand logos for your company to increase brand exposure.
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Social Media & Digital Advertising
Sonoma Raceway offers significant exposure for your company through its highly engaged fan base. Leverage our social media channels—Facebook, X (formerly Twitter), Instagram, TikTok, Threads, YouTube, and LinkedIn—as well as our website, www.sonomaraceway.com, and mobile app. Your branding can be prominently featured through banner ads on our site, which receive high page views for maximum visibility. Additionally, we offer targeted marketing opportunities through our extensive database for custom email campaigns and sponsored newsletter ads.
